Showing posts with label Guest On Radio Show. Show all posts
Showing posts with label Guest On Radio Show. Show all posts

Aug 21, 2008

How To Guest On A Radio Show To Promote Your Business


Want to promote your business to a larger audience? Consider appearing on a radio show. Radio shows are fun, interactive, and an enjoyable way for the show listeners to engage with you and your topic.

My friend recently asked me how to prepare to be a guest on a radio show. It can be nerve-wracking, to say the least.

Here's my step-by-step guide on how to be more focused and highly successful when you appear on a radio show. When you follow my recommended these steps, you'll be professional guest and a welcome addition for any profession radio guest spot you might desire.

How To Guest On A Radio Show

1. Show Agreement. Make sure you know what you want to get out of the show, and what you can provide to the radio program audience. Try to tailor your talk slightly towards the show audience, as this matters to the host tremendously. Some traditional radio shows charge you to appear. Make sure you understand what you're getting before you agree to pay for the show. Many Internet radio shows are free, but they want you to bring your audience to their audience. Make sure you can promise this AND make sure you deliver your audience to the show by promoting it properly, too. This is as important as doing a good job on the show, to the host.

2. Choose an ENGAGING TOPIC. You may have done that in advance, as many hosts want to know your topic PRIOR to letting you on the show. So, these two may be interchangeable. I always find a humorous topic is helpful. Also, a topic of "How-to" can be good. Or something controversial. Try all three at once and really wow your audience!

To come up with your topic, pull from your background and what you want to promote the most, right now. If the host wants your background or a specific topic MORE than what you want to promote, don't worry about that. As long as you can tailor your talk to their topic, you'll then get a couple of chances to steer the talk towards what you want to promote during the show anyway. You could talk about losing weight. Maintaining optimum health. Talk about partnering with winners. Talk about being great. Talk about Living Your Dreams and then practical ways to do this. There are a lot of things you could talk about, with your experience. Pick one that excites you and you know people care about.

Well, a radio talk can be extemporaneous, where you answer 8 - 10 questions - write the Q's then the A's, then talk naturally.

OR

You can plan your talk like you'd plan a speech, where you write your Main POINT first. Then three to five sub-points. Under each sub-point, you'll have a joke, a story, a statistic, an anecdote, etc., that backs up your sub-point. Stories are powerful. From each point there is a transition. If you write it well, you'll give your interviewer the transitions, so they look smooth and professional. You want to build in BREAKS to allow your interviewer to ask you questions. Most interviewers will ask you something (or a few things) off your sheet, out of personal interest. This will prove you know your stuff, too. Those are my favorite moments in radio interviews. The difference between a radio show talk speech and in-person talk is that the HOST will say your intro. So, write the intro for them. YOU will say the conclusion, so make sure that you get to that BEFORE the end of the show and in the way YOU WANT. Many guests let the host do this and miss their moment to summarize!

3. Show Description. Make sure to write the description of the show, and the headline, using GOOD COPY. COPY is the key to people dialing in and listening to your show! If you are unsure how to write good copy, study other talks and how they promote themselves. If you need further help, contact a copywriter. I can help, as I've written a lot of copy in the past, too. In the description, you might list three bullets of what show listeners might be struggling with - and the benefit of what they'll take away. For example:

Weight loss problem/benefit:
Stop struggling with diets that never work.... find the one way to lose weight that truly works and will keep the weight off.

Success problem/benefit:
Tired of going from job to job, trying to earn a buck...get a system that guarantees your will be successful and create the wealth and happiness you desire!

Building affiliates:
Wondering which affiliate is best...learn how to choose an affiliate who will make you look better and put big bucks in your bank account.

Use good copy and your show will attract MORE guests!

4. Your BIO. Make sure to give the show host your 1-3 paragraph bio. Trust me, they won't use more than two large paragraphs, so don't give them anything more than that. Make sure your BIO relates to your topic and also highlights the great things you've done in your past. Drop key names, company names, or programs/books you've written, helped write or develop. For AspireNow, I've always said something like "Scott's programs at AspireNow.com help over 300,000 people from over 100 countries around the world." Find your numbers and multiply them and you might be surprised how many ways you can impress others! Your BIO must make you SHINE so don't be overly bashful or shy about your successes. Besides, the host is reading these things, not you.

5. Your Plug. The host wants to promote you and make you the star. Make it easy for them. Write two plug paragraphs with phone numbers, emails, URL etc. for the host to promote you and your business. Make it EASY for people to find and promote YOU and they WILL! Make each sentence a bullet. Use no more than 3 bullets for your plug.

6. Giveaway/Discount Freebie: Many guest speakers miss this opportunity, but the biggest reason many people will listen to a show is because you offer them a GIFT. It's like having a raffle at the end of a business meeting. After the raffle, people leave, but people WILL listen more when you offer a gift or giveaway. Pick something like a book, or discount on a training course, or if you've got the budget, something sexy like an iPod or FLIP Camera phone would certainly get me excited. Only do this for shows that have traffic of at least 40,000 people. Some hosts won't give you their traffic numbers, so choose how you gift wisely.

7. Pre-show Promotion: Prior to your appearance, make sure you promote your show 2 - 5 days prior to appearing on the show to your list via mail, email, social network updates, and so forth. Promote the show again electronically 1 hour prior to going on the air and you'll catch a good number of people in your network listening to the show. If you cannot do this, then at least let people know you're going on the air. The show host really CAN tell when you promote the show to your list and they really do CARE that you do so! They want to grow their audience as much as you want their exposure! Don't blow this step: it is the single most important thing you can do to grow your audience and secure future spots as a show guest on the same show.

8. Post-show promotion: After the show, if you have permission (I suggest you secure this in your agreement) to rebroadcast, you can convert your show to MP3 and then post it to a website, blog, email, newsletter, or as a thank you download for people who sign up for your list. It can be a valuable selling tool, too, so choose where you post it and how you post it wisely. If you need assistance with show placement, contact me. Don't blow this step, either. I've appreciated the traffic that continues to come to my radio shows from online posting of the show on other guest websites and newsletters. It DOES work, believe me. And, you'll be happy when someone hires you after listening to your radio show appearance, as has happened with several of my show guests!

9. Practice & Rehearse OUT LOUD: Make sure you practice your show out loud, and make sure you have time to cover your main points with the stories and everything you wish to share. Leave time for show commercials and the plugs, and then some. Make sure you SLOW your speech down and ENUNCIATE CLEARLY. Many people forget to do this. You want to speak to the lowest guest denominator, not the highest, so you will need to be slower and more clear than normal.

Appearing on a radio show is good exposure and a lot of fun. If you're considering being a guest on a show, can provide a list of traffic, and have an exciting topic, consider contacting me to appear on either AspireNow: Seriously Fun Self Help Show or ARRiiVE: Innovations In Business.

Good luck with your show and let me know if I can help!
________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

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Aug 4, 2008

Want to Guest on ARRiiVE: Innovations In Business?


We're seeking guests for the ARRiiVE: Innovations In Business RADIO SHOW.

The ARRiiVE: Innovations In Business Show details and examples:

Scott Andrews, CEO of ARRiiVE Business Solutions, hosts the show on Wednesdays at 2:00 PM PST. You can see other shows, where we’ve had guests like Michael Luckman, Guy Kawasaki, and others, at www.talkshoe.com/tc/37798. We don’t charge for the show; however, we DO request you promote to your list TWO times – once before we air and once AFTER we post the show online. ARRiiVE retains the copyright to the show although we do authorize complete show linkage or posting the green player on your site or blog.

What's our requirement? Basically, you need to (a) have a name in the industry, (b) established yourself as an "expert" on your topic, and (c) have a list of 3,000 or more to whom you can promote the show. The last detail, obviously, is the most important. The bigger your list and the promotion effort you put into helping us get the word out, the higher odds you'll be invited back to additional show appearances.

ARRiiVE Show Agreement: You agree to appear on a 45 minute show on your scheduled date – up to an hour if we have a lot of questions at end of show.

There is no charge to appear on the ARRiiVE: Innovations In Business show at this time.

ARRiiVE.com retains copyright. You have right to rebroadcast show (in entirety) or post links to show at your blog, website, or newsletters. You authorize ARRiiVE: Innovations In Business or (AspireNow.com) to rebroadcast this show and to release a special promotion CD of the show, or segment of the show, for sale at a future date and time, at our discretion.

You agree to promote the show at least 1 day prior to the show and again after the show has been broadcast. This is one of our strategies for growing our show audience (cross-pollination!)

You agree to indemnify and hold harmless ARRiiVE Business Solutions, Scott Andrews, and the show producers for any perceived harm or actual harm or loss caused by appearing on this broadcast.

Obviously, it is our objective to make you a star and that is our approach to this show. Other show guests have received contracts, signings, and traffic as a result of appearing on the ARRiiVE show, and as the show grows that impact ought to continue. Some shows have been downloaded over 4,000 times in one month, so if a show “takes off” it can be quite beneficial to the guest.

Another benefit of the show is you will receive an MP3 “reusable audio” file that can be broadcast as a “thank you” or special feature on a site, newsletter, blog, and such.

You also agree to provide the following information at least 2 weeks prior to the show, so the host can properly prepare for your interview:

Topic: (preferably optimized for SEO as this will be a header broadcast over multiple RSS feeds)
Keywords for your topic:
Topic Description:
1 Short Paragraph Bio:
8 Q’s to ask you on the show and 8 probable responses so I can follow and interject at appropriate moments
Plug break: website, phone number, program you’d like me to plug – at least two plugs during the show

Special gifts: if you have any gifts, discounts, books, ebooks, or such you’d like to offer to our show’s guests or listeners

Keep it fun, make it a little controversial, and certainly entertaining and interesting, and you're certain to get booked again and again. Thanks and look forward to it!

ARRiiVE Business Solutions

P: 805-459-6939

http://www.ARRiiVE.com

Learn more about How To GUEST ON A RADIO SHOW to PROMOTE YOUR BUSINESS.

_____________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE!

Jul 9, 2008

Team Building Strategies with Andrew Long, CEO of Critical Pathfinders

Join us for the ARRiiVE: Innovations In Business Radio Show today on "Team Building Strategies" with special guest, Andrew Long, CEO of Critical Pathfinders:

When: July 9, 2008 at 2:00 PM PST / 5:00 PM EST

Topic: Team Building Strategies

How to Participate:

Call (724) 444-7444, enter show 37798 # 1 #
Visit http://www.talkshoe.com/tc/37798

Description:

Many companies recognize the importance of team building, especially in today's competitive labor market. Yet, most companies are highly inefficient in their approach to team building. Team Building expert, Andrew Long, shares some invaluable insights on team building to save your organization time and money. Andrew's company offers corporate adventure and training for corporate teams. Andrew's last show on team building was very informative and enjoyable - dial in: you'll kick yourself if you miss this one!

Call in - it's simple & easy, fun & educational to join the call and ask your questions!!

Listen Now:


Also, you may click here to visit/follow the show: http://www.talkshoe.com/tc/37798 or http://www.arriive.com/arriive_liive.htm or listen in after completion of the show.
________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Jun 11, 2008

Listen to the ARRiiVE Show

Check out the recent show I recorded at ARRiiVE: Innovations In Business Show on "Striking While The Fire Is Hot" and "The Power of a DROP" Two powerful sales techniques reviewed in one show!

To listen to the show, visit: http://www.talkshoe.com/tc/37798

Also, sign up for our blog news using the RSS or Email links in the top-right of this blog, and sign up for the AspireNow Newsletter to be kept informed about future show dates!
________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

May 5, 2008

Guy Kawasaki discusses Alltop.com on ARRiiVE Radio

Guy Kawasaki, Author, Entrepreneur, Venture Capitalist, discusses his new website "Alltop.com" on the ARRiiVE: Innovations In Business Show this week. This show promises to be highly informative and entertaining, so mark your calendar!

Show Time: May 7, 2008 2:00PM PST / 5:00 PM EST

Join in: Dial (724) 444-7444 Enter 37798 #Enter: 1 # or your Talkshoe PIN

To join from your computer (with LIVE CHAT)or listen after the show, visit: http://www.talkshoe.com/tc/37798

Notes: Join Scott, as he interviews Guy Kawasaki, former evangelist for the Macintosh Computer, and an author of many books, including The Art of the Start, a book ARRiiVE recommends highly. Hundreds of thousands of people follow and read Guy's blog (Google Page Rank PR7) and through his company, Nononina, he recently launched two powerful websites, Truemors and Alltop.

Guy Kawasaki is a founding partner and entrepreneur-in-residence at Garage Technology Ventures. He is also the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web. Previously, he was an Apple Fellow at Apple Computer, Inc. Guy is the author of eight books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

You won't want to miss this dynamic, educational, and fun guest.

Call in to join the show:Dial (724) 444-7444 Enter 37798 #Enter: 1 # or your Talkshoe PIN

To join from your computer (with LIVE CHAT)or listen after the show, visit: http://www.talkshoe.com/tc/37798

It's SIMPLE and EASY! See you (or hear you) there...
________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Apr 30, 2008

How To Position Yourself As An Expert By Writing A Book, With Randy Peyser on ARRiiVE RADIO SHOW

Randy Peyser, CEO of Author One Stop, discusses "Book Appendectomies" to get the book inside of you out on the ARRiiVE: Innovations In Business Show.

Show Time: April 30, 2008 2:00PM PST / 5:00 PM EST

Notes: Join Scott, as he interviews Randy Peyser, CEO of Author One Stop, who discusses HOW TO POSITION YOURSELF AS AN EXPERT BY WRITING A BOOK.

Want to be perceived as being a top expert in your field? Writing a book is one of the quickest ways to solidify your reputation, gain credibility in the eyes of your potential clients, and make yourself stand out above your competition. Having a book will not only help you attract more clients, it will also help you to extend your visibility and build your brand. Your book will further open many new doors for you to obtain massive media exposure for your company, attract JV partners, and seamlessly get new prospects into your pipeline.

In this talk, publishing dynamo, Randy Peyser, will show you how to:

  • Quickly write a powerful and easy-to-read book
  • Choose a topic that reflects your expertise, but also addresses your audiences pressing need
  • Use your book as a tool to upsell your more expensive services and products
  • Complete your book when everything else in your life and business is taking priority
A exciting presenter, publishing coach, and editor, Randy Peyser speaks for the publishing industry, as well as for conferences, associations, and organizations. Learn more about Randy Peyser at http://www.authoronestop.com/.

You won't want to miss this dynamic, educational, and fun guest.

Call in to join the show:
Dial (724) 444-7444 Enter 37798 #
Enter: 1 # or your Talkshoe PIN To join from your computer (with LIVE CHAT)
or listen after the show, visit: http://www.talkshoe.com/tc/37798

It's SIMPLE and EASY! See you (or hear you) there...
________________________________________
Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Apr 23, 2008

Want To Host Your Own Radio Show?

I always wanted to host my own radio show. I got the itch when I appeared as a guest on the Seeing Beyond Show, with Bonnie Colleen.

Have you ever wanted to host your own radio show?

There are numerous ways to go about doing it, if you're interested.

The traditional way was people would approach a radio station that ran programming similar to the type of show they wanted to run. In order to host a show, you would meet with the station program director, and decide upon a time slot, cost, and time period to run the show. Typically, this could cost anywhere from $100 - $3,000 per show segment. It would then be up to the show host to find sponsors to pay for the show, or to get "syndicated" where the station found the sponsors for the host.

Old-school Radio on the AM/FM dial:

The upside of running a radio show this way is the show host station usually had high-end audio equipment for producing and recording a show. Therefore, the show quality is likely to be pretty high. The downside of running a radio show this way is that it might be difficult to guarantee you get a recording of the show. Or, it might be difficult to get control over certain aspects of the show (time slot, advertisers, etc.). Another challenge is that show station rates and formats can change suddenly and without warning, causing you to lose much of your following you have built. Last, you also lose the ability to people to hear your show or discover your show as easily via the Internet. This is still an exciting way to launch a radio show; however, you may have the drawback of (1) high cost, and (2) narrow audience limited to a specific geography.

Internet Radio

The new alternatives with hosting radio shows is the Podcasting approach. I like this approach very much, for several reasons: (1) People can download the show, and the show may be listed on your show guest websites, (2) Internet shows like TalkShoe Pay YOU rather than you paying them. Therefore, your investment is your time and energy. You could still sell sponsorships to the show, if you had a high enough following, and (3) You create a long-tail of RSS feeds through the show. Many shows on the internet that rank high on iTunes receive 500 guests per show. These shows are typically 1 hour in length and produced regularly on a set schedule.

If you're seeking to set up your own show, check out TalkShoe and also visit my own radio shows at ARRiiVE: Innovations In Business and the AspireNow: Seriously Fun Self-Help Show.

I'm available for consulting starting at $500 for anyone who wants help setting up their own show. I've got format, structure, and guest ideas that can help save you time and avoid wasted energy.

Have fun with your show, and please do subscribe to my shows, too!
________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Apr 22, 2008

Coaching Salespeople into Sales Champions, with Keith Rosen on ARRiiVE RADIO SHOW

Join Keith Rosen, on the ARRiiVE: Innovations In Business Show.

Show Time: April 23, 2008 2:00PM PST / 5:00 PM EST

Notes: Join Scott, Join Scott, as he interviews Sales Training expert Keith Rosen, who will be discussing Coaching Salespeople into Sales Champions from his book of the same name.

Executive sales coaching expert Keith Rosen is the president of Profit Builders and has just come out with a new book, “Coaching Sales People into Sales Champions” which helps managers better hire, develop, retain and motivate a team of top producers by developing their executive sales coaching skills; the missing discipline among leadership.

To reach Keith Rosen or for more information on Keith's best selling books or coaching programs to build your competitive edge, call 516-771-1444 or visit www.profitbuilders.com and http://www.coachingsalespoeple.com/ for more podcasts and videos. Email Keith at info@profitbuilders.com. Be sure to sign up for his free newsletter "The Winners Path."

Mark the date: you won't want to miss this dynamic, educational, and fun guest.

Call in to join the show:
Dial (724) 444-7444 Enter 37798 # Enter: 1 # or your Talkshoe PIN

To join from your computer (with LIVE CHAT) or listen after the show, visit: http://www.talkshoe.com/tc/37798

It's SIMPLE and EASY! See you (or hear you) there...
________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Mar 31, 2008

Why Don't Leaders Learn How To Speak?

Have you ever watched a talk, video, or listened to a radio show with a business leader, only to be astonished by the number of "uhs, ums, and you-know" comments that slip into their speaking?

I just watched a video featuring an interview with the CEO of a multi-billion dollar software company. The interviewer, a journalist, asked the guest CEO a series of questions, starting with "how did you get into this business?" which is a very common first question. In fact, I almost always start my radio show with that question, myself. So, you'd think the CEO would be PREPARED for such a question.

How did he respond?

"Well, you know, I was-uh, in the software-uh, business-uh, for a number of years. I got the idea-uh, to-uh, start off with this and-and-um..."

At that point, I clicked my browser and ended the interview. 

It really was THAT bad. How in the heck did THAT guy get to be the CEO of a company that big? If you ask me, it was luck. Perhaps he has selling skills. But, for sure, he lacks speaking skills. Someone close to him ought to have slipped him a note with one word: TOASTMASTERS. It might have helped this CEO to receive professional speaking training prior to appearing on TV or Radio shows. One thing is for sure: I won't invite him to speak on my radio show (which, coincidentally, was the purpose for my watching this video I'm mentioning).

I recall a talk I went to earlier this year about professional speaking. A former professional trainer, who now is a member of SCORE, delivered the talk. One thing he mentioned is to have a series of topics that you KNOW you can transition into comfortably. In addition, he recommended recording and then playing back to watch for things like hands in pockets, stammering, uhs, and-and, you-know, um, and other crummy phrases that must be wiped from the speaker's vocabulary.

It's too bad that the CEO never saw that talk. Or, if he has received such sage advice, he certainly isn't following it.

Get prepared to speak!

Are you prepared as a speaker? If you're leading a company, even though you are busy, it is vital to your success to become a polished speaker. My parents were both members of toastmasters and recommend it highly. Personally, I find that focusing on ways to improve talks is a challenge and also exciting. 

The rewards in delivering a successful public talk is threefold:

1. You are positioned as an expert on the topic. People are more drawn to you if you are an engaging speaker because they want to learn from someone who has "been there and done that" and reap the seeds of wisdom you sow.  You will find that some of these people may buy your book (or other products) that you sell at the back of the room. 

2. People are more interested to hire you or your company. There is a direct relationship between the number of new clients to ARRiiVE Business Solutions and the number of talks I give. I find that my speaking directly influences my new-customer inflow. Of course, my talks are also rated 9.4 out of 10 on a regular basis. I'm working to get that up to 9.8, so I can improve, but nevertheless, my speaking IS paying off handsomely for me.

3. Speaking is personally rewarding. I get charged-up when I speak. There's a sense of anticipation that drives me to create better articles, better talks, better e-books, and better books. Public speaking is my way of honing all of the "knowledge" products I create in order to first test for viability and second release through a more tested process. It's beneficial to know if a topic is "hot" for a certain audience. Go speak about it and you'll learn which parts of the talk resonate and which fall flat. This is especially true when speaking to a group of 20 or less. 

Are you interested in a speaker for your business event? If so, I'm available for talks on Living Your Dreams, From Cold To Gold, Blogging For Business, and Successful Email Marketing (for details see my Scott Andrews Speaking page). In addition, if you book speakers, connect with me, as I can assist you in many ways, too. My network of business professionals includes other business speakers and I enjoy being part of extended programs.

Make sure you're prepared for your talks by putting together an outline. Script out, word-for-word, the particular topics or questions you're likely to get asked about frequently. Practice by recording with a video camera and/or and audio recording device. Listen to the playback, and try to pick out the problem words from your speech and see if you can't eliminate them. It is easier to eliminate these phrases when you are prepared to speak on that topic.

Common questions you're SURE to get asked in an interview may include:

"How did you get started doing this?"
"What sparked the idea? What was your 'aha' moment?"
"What do you feel is your biggest contribution to this topic?"

There's more, but those three will be asked of you almost every time you speak. Frankly, if you're not asked those questions, you ought to speak to them anyway as your audience will WANT to know this information.

Last, get feedback each and every time you speak. This feedback will point you to your weak spots and help you get better for the next talk you deliver. May you deliver it well!
________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Mar 23, 2008

Let's See That Again! Harness the Power of Remarkable Corporate Video Storytelling

Has your company ever thought about creating its own corporate video? Join the ARRiiVE: Innovations In Business Radio show this Wednesday at 2PM PST/5PM EST for a special guest show with Thomas Clifford, Award-Winning Corporate Filmmaker.

Description: Do you still think most videos from organizations are stiff and boring? And do you think it's difficult to produce a video for your organization that can ignite conversation and results? Listen to veteran corporate filmmaker Thomas Clifford share some of his simple tips and techniques to produce a company video that is authentic, compelling and engaging. Scott Andrews, Host of the ARRiiVE: Innovations In Business Show, interviews Tom to illustrate via words the power of "Let's See That Again! Harness the Power of Remarkable Corporate Video Storytelling." Have your team listen in to gain advice and strategies on interactive marketing with the power of video. It's easy, simple, educational and fun to participate.

When: Wednesday, March 26, 2008, at 2PM PST/ 5PM EST
What: 60 minute internet show

Call in to join the show: Dial (724) 444-7444 Enter 37798 #
Enter: 1 # or your Talkshoe PIN

Join from your computer (with LIVE CHAT!): http://www.talkshoe.com/tc/37798

Customers do not buy products. They buy stories – about who you are and what you stand for. Award-winning corporate filmmaker Thomas Clifford helps companies bring their brand to life by tapping into the power of authentic corporate video storytelling.

Tom knows what it takes to craft a compelling video story. In the words of Tom, “Find the passion and heart of a person and frame it so the audience can find themselves in the story.”

Tom's Site: DirectorTom: Bringing Brands to Life! (http://www.directortom.com/)
Join Tom's Professional Linkedin Network: LinkedIn

Tom's Manifesto. Bring Your Brand to Life: Harnessing the Power of Remarkable Corporate Videos http://changethis.com/37.05.BringBrand

Where Tom works: Moving Pictures: http://www.movingpix.com/. 860.632.5657 x0 or x123.

Listen after the show: http://www.arriive.com/arriive_liive.htm

***** Excellent Show for Any Business Person - Reviewer: BusinessIIBusiness 12/19/07 09:25 PM EST Full Comment: This is an excellent show on various business related topics. Scott is a master at interviewing and it was a pleasure being on the show. I will definitely follow this Talkcast from www.ARRiiVE.com -Jennifer Cannon, CEO BusinessIIBusiness http://www.businessiibusiness.com/

***** Great business resource - Reviewer: teambuilder 12/05/07 06:27 PM EST Full Comment: The breadth and depth of material here is outstanding. Congratulations Scott on creating a most useful and generous business resource center. I look forward to hearing more great interviews. Andrew Long Chief Pathfinder http://www.criticalpathfinders.com http://www.iloveteambuilding.com/

Special Guests: Send email to: info@ARRiiVE.com to be a guest. We request you provide a unique topic related to sales, marketing, product launch, or collaboration. We request that you invite your following or list of newsletter subscribers to attend the radio show. ________________________________________

Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Mar 18, 2008

Are You Failing Successfully?

Join us! Join Gina Mollicone-Long, Author of "The Secret of Successful Failing" on the ARRiiVE: Innovations In Business Show tomorrow at 2PM PST / 5PM EST for an insightful talk from a master of team-building and success.

Description: Learn how to get MORE of ANYTHING that you want in any area of your life – business, personal, spiritual. This is more than just “learning from your mistakes”. This is about learning how to leverage everything that happens EXACTLY how it happens. Hidden inside every failure is the exact recipe to get what you want and you just need to learn how to identify it and USE IT.

Have your team listen in to gain advice and strategies on starting a company and team building.

It's easy, simple, educational and fun to participate.

When: Wednesday, March 19, 2008, at 2PM PST/ 5PM EST
What: 60 minute internet show - Talkshoe show ID 37798

Call in to join the show:
Dial (724) 444-7444
Enter 37798 # (Talkcast Show ID)
Enter: 1 # or your Talkshoe PIN

Join from your computer (with LIVE CHAT!):
http://www.talkshoe.com/tc/37798 or

Listen after the show: http://www.arriive.com/arriive_liive.htm

Click here to visit/follow the show: http://www.talkshoe.com/tc/37798 (select "follow the show" box)

***** Excellent Show for Any Business Person - Reviewer: BusinessIIBusiness 12/19/07 09:25 PM EST Full Comment: This is an excellent show on various business related topics. Scott is a master at interviewing and it was a pleasure being on the show. I will definitely follow this Talkcast from www.ARRiiVE.com -Jennifer Cannon, CEO BusinessIIBusiness http://www.BusinessIIBusiness.com

***** Great business resource - Reviewer: teambuilder 12/05/07 06:27 PM EST
Full Comment: The breadth and depth of material here is outstanding. Congratulations Scott on creating a most useful and generous business resource center. I look forward to hearing more great interviews. Andrew Long Chief Pathfinder http://www.criticalpathfinders.com http://www.iloveteambuilding.com

Special Guests: Send email to: info@ARRiiVE.com to be a guest. We request you provide a unique topic related to sales, marketing, product launch, or collaboration. We request that you invite your following or list of newsletter subscribers to attend the radio show.
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Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.

Feb 6, 2008

What Is The Perfect Solution?

Visit the ARRiiVE: Innovations In Business Radio show and win a free book!

Are you experiencing challenges with Social Networking? With all of the invites to these networks like Facebook, LinkedIn, E-cademy, Ryze, Plaxo, Marzar, Yuwie, Gaia, Spock, MySpace, and more... there's clearly many CHOICES of networks. It's almost impossible to keep up.

Not only that, but if you're truly dialed in, you'll notice that the world business structure has moved into a shift from "business in control" to "consumers in control", which changes many aspects of your market.

It has gotten to the point where marketers, leaders, and entrepreneurs are wondering what is the perfect solution?

Today, on ARRiiVE: Innovations In Business, Jay Deragon will discuss What Is The Perfect Solution (to Social Networks) and take us through a brief history of social networks to present day challenges and opportunities.

Host Scott Andrews welcomes Social Networking master Jay Deragon, who hosts: The Relationship Economy blog, LinkToYourWorld.com, and is Co-Author of The Emergence of The Relationship Economy. Join Scott, as he interviews Jay Deragon, an expert social networker himself (Jay has a following of over 50,000) and learn secrets to building better social networks, and learn more about What Is The Perfect Solution to Social Networking.

When: Wednesday, Feburary 6, 2008, at 2PM PST/ 5PM EST
What: 60 minute internet show - Talkshoe show ID 37798

It's simple and easy to call in and join the show:
Dial: (724) 444-7444
Enter: 37798 # (Talkcast Show ID)
Then Enter: 1 # or your Talkshoe PIN
and/or join from your computer (with LIVE CHAT!): http://www.talkshoe.com/tc/37798

This is a 5-star rated show. Dial-in or click to the site and participate!
Click here to visit/follow the show: http://www.talkshoe.com/tc/37798 or http://www.arriive.com/arriive_liive.htm or dial-in after if you miss it. Please be sure to list your own rating of the show and testimonial if you enjoy these topics.

See you there!

(Note: Please share this post with your friends who might be interested!)
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Copyright © 2007-2008 by ARRiiVE Business Solutions. All Rights Reserved. Want More? SUBSCRIBE. We're offering a program helping website owners burst traffic. Contact us to learn more.

Jan 30, 2008

Be Different And Sell More

ARRiiVE: Innovations in Business Radio Presents...

"Be Different and Sell More," with Michael Luckman, CEO of AchieveXCorp.com.

Can you imagine what it would be like to be in control of every sales call? To not waste your time chasing opportunities that don’t exist? To perhaps even double your income in one year? Michael Luckman CEO of AchieveXCorp.com may have the answer for you.

Today, Michael Luckman joins Scott Andrews, CEO of ARRiiVE Business Solutions and Host of ARRiiVE: Innovations in Business Talk Radio.

The Show AIRS: Wednesday, January 30, 2008 at 2:00 PM PST / 5:00 PM EST

Visit Talkshoe (http://www.talkshoe.com/): Enter Talkshoe show ID 37798 to text comments, call-in, and/or listen to the show from your computer.

Description: In this interview we'll cover some of Michael's valuable selling techniques, including how you might differentiate yourself to stand apart from competitors in your field. Learn why salespeople miss their numbers. Discover how you can separate from the pack of mediocre salespeople to win more often and reap the rewards you deserve. Sales team managers: are your sales people getting blocked or stuck on the money? Learn some keys to overcome this problem and better motivate and manage your team.

Michael brings over forty years of experience helping salespeople blow away their numbers and make more money than they could ever dream.

As a senior buyer for Toys R Us, he experienced firsthand what makes the difference between a good salesperson and a great salesperson. It was his frustration with traditional sales training and their sound-the-same salespeople, and his introduction to David Sandler’s unique sales methodology that convinced Michael to spend his life working to create professional salespeople. Michael offers a ton of sales wisdom in his training sessions, and this show is one you won't want to miss!

Listen in and get a SPECIAL OFFER from AchieveX and another by ARRiiVE.com...

Join Scott Andrews, Host of the show, as he interviews Michael regarding this exciting topic.
This show promises to be both educational and fun.

It is Simple & Easy To Listen and Dial-In To Ask Questions:

1. Visit Talkshoe (http://www.talkshoe.com/): Enter Talkshoe show ID 37798 to text comments and listen to the show from your computer.

2. Call in to join the show: Dial (724) 444-7444, enter show 37798 # 1 # if you wish to ask questions of the host or guest.

Also, you may click here to visit/follow the show: http://www.talkshoe.com/tc/37798 or http://www.arriive.com/arriive_liive.htm or listen in after completion of the show.
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Copyright © 2007-2008 by ARRiiVE Business Solutions. All Rights Reserved. Want More? SUBSCRIBE. AchieveXCorp.com © 2008 AchieveX Corp.

ARRiiVE can you grow sales. Visit: ColdToGold.com

Jan 23, 2008

Teams: Mother Natures Master Class, on ARRiiVE: Innovations In Business Show

ARRiiVE: Innovations In Business Radio Presents TEAMS: MOTHER NATURE'S MASTER CLASS, with Ken Thompson, CEO of www.Bioteams.com and www.SwarmTeams.com companies and websites.

Ken and Scott will discuss how we can make our teams and groups and communities much more satisfying, more productive and more agile by adopting some simple principles which Mother Nature has successfully evolved over millions of years to organize her teams (such as bees, ants and geese...).

The Show AIRS: Wednesday, January 23, 2008 at 2:00 PM PST / 5:00 PM EST

Description: Ken is a master of virtual communities and business/social networks. Ken has just published a major book through Megan-Kiffer Press (http://www.mkpress.com/) entitled ‘BIOTEAMS - a blueprint for building organizational teams, mobile workgroups, virtual communities and business networks that will prosper in the 21st century.’ Ken is also the founder and CEO of a new high-tech venture Swarmteams (http://www.swarmteams.com/) which is a mobile community engagement system developed on bioteaming principles.

Join Scott Andrews, Host of the show, as he interviews Ken regarding this exciting topic. This show promises to be educational, fun, and easy to participate.

How To Listen & Participate:

1. Visit Talkshoe (http://www.talkshoe.com/): Enter Talkshoe show ID 37798 to text comments and listen to the show from your computer.

2. Call in to join the show: Dial (724) 444-7444, enter show 37798 # 1 # if you wish to ask questions of the host or guest.

Also, you may click here to visit/follow the show: http://www.talkshoe.com/tc/37798 or http://www.arriive.com/arriive_liive.htm or listen in after completion of the show.

Some useful comments have been added to this show, if you missed it:
http://www.bioteams.com/2008/01/23/teams_mother_natures.html#comments

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Copyright © 2008 by Scott Andrews, CEO of ARRiiVE Business Solutions. All Rights Reserved. Build better teams: SUBSCRIBE to learn more.

Jan 8, 2008

Shel Horowitz guests on ARRiiVE Radio: Principled Profit

ARRiiVE: Innovations In Business Radio

Wednesday, January 9, 2008 at 2:00 PM PST / 5:00 PM EST

Don't miss: Market Share Doesn't Matter, Your Competitors are Your Allies, and Nice Guys Finish First: Using Ethics to Succeed in Business.

Special Guest: Shel Horowitz, author of Principled Profit, is featured Scott Andrews' featured guest for this segment on: Market Share Doesn't Matter, Your Competitors are Your Allies, and Nice Guys Finish First: Using Ethics to Succeed in Business.

Scheduled for Wednesday, January 9, 2008 at 2:00 PM PST / 5:00 PM EST

It's educational, fun, and easy to participate.

How To Listen & Participate:
1. Visit Talkshoe (http://www.talkshoe.com/): Enter Talkshoe show ID 37798 to text comments and listen to the show from your computer.

2. Call in to join the show: Dial (724) 444-7444, enter show 37798 # 1 # if you wish to ask questions of the host or guest.

Also, you may click here to visit/follow the show: http://www.talkshoe.com/tc/37798 or http://www.arriive.com/arriive_liive.htm or listen in after completion of the show.

__________________________________

Copyright © 2008 by Scott Andrews, CEO of ARRiiVE Business Solutions. All Rights Reserved.

ARRiiVE Business Solutions helps executives create interactive marketing, improve sales, launch companies, products and services, and build dynamic, cross-functional collaborative teams. To contact, email: info (at)ARRiiVE (dot) com or call us at 1 (805) 459-6939.

Ethics Breeds Success In Leaders: SUBSCRIBE to learn more.

Jan 3, 2008

Podcasting as COLLABORATION or BLOG TOOL?

Have you used Podcasting Tools as a COLLABORATION TOOL? Podcasting tools can also be used much like a BLOG! Also, you can MAKE MONEY from broadcasts!

I've been using TalkShoe over the past six months to experiment ways to host my radio shows at AspireNow.com and ARRiiVE.com. I've discovered that Talkshoe can be used for more than just radio:

  1. Site introduction files: example - visit http://www.aspirenow.com/, and click on the intro file at the top.
  2. Conference Calls: Talkshoe gives you the ability to record a conference call (hidden or public) and invite MANY users on the line - for free!
  3. Audio programs. I'm now converting some of my radio shows at http://www.talkshoe.com/tc/37798 and http://www.talkshoe.com/tc/37792 into CD programs.
  4. Training and audio webinars. I use Talkshoe for my training programs http://www.howbloggersmakemoney.com/, http://www.coldtogold.com/ and other sites.
  5. There may be even more uses for Talkshoe I haven't yet thought up - did I miss any?

Get your own Talkshoe set-up by visiting: www.talkshoe.com/talkshoe/web/userCreate1.jsp?affiliateId=57383


Talkshoe also pays you to broadcast. They pay a little for the first and tenth shows, a percentage of show traffic, and also a percentage of show traffic that sign up under your affiliate. If you more details on the money, I'll be posting tomorrow on the subject.

Last, your Talkshoe titles WILL appear high rank in Google search engines and draw traffic to both your show page and referenced sites in show descriptions. Again, long-tails lead to happy trails!

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Post by Scott Andrews, CEO of ARRiiVE Business Solutions.

ARRiiVE Business Solutions helps executives improve sales, launch products and services, and build dynamic, cross-functional collaborative teams. For more information, contact info (at)ARRiiVE (dot) com or call us at 1 (805) 459-6939.

Copyright © 2008 by ARRiiVE Business Solutions. All Rights Reserved. You may republish this article only if you publish in WHOLE with the COPYRIGHT and ALL ACTIVE LINKS intact.

More useful than a cup of espresso: SUBSCRIBE to our feed to stay "in the know" with articles like this.

Dec 18, 2007

Business Networking Strategies on Innovations In Business Show

Join the ARRiiVE: Innovations In Business Show, Wednesday, December 19, 2007, at 2:00 PM PST.

Show Topic: BUSINESS NETWORKING STRATEGIES
Guest speaker: Jennifer Cannon, CEO of BusinessIIBusiness.com and WomenIIWomen.com

WEDNESDAY - 2:00 PM PST / 5:00 PM EST (duration ~ 1 hour)

Call in and talk live:

  1. Call Phone Number: (724) 444-7444
  2. Enter Talkcast ID: 37798 then enter # key.
  3. Enter 1 then #

Join via Internet CHAT (cool, because you can text in Q's!):
1. Become a TalkShoe member
2. Download and install TalkShoe Live client
3. Visit http://www.talkshoe.com/tc/37798 to join the talkcast at the show time.

Click here to visit/follow the show: http://www.talkshoe.com/tc/37798 (select "follow the show" box).

Scott Andrews, host of Innovations In Business, interviews Business Networking Master, Jennifer Cannon, CEO of BusinessiiBusiness.com and WomeniiWomen.com, about the promise and potential of social networking for business. Is the Chamber of Commerce a thing of the past? What's happening with online networks? We'll discuss the opportunity, the challenges, pratfalls, and more, related to both face-to-face and online networking. Don't miss this exciting guest and master of modern networking strategies to gain valuable insights into boosting your own business's promotion.

Rave Reviews: "The breadth and depth of material here is outstanding. I look forward to hearing more great interviews." -- Andrew Long, CEO of Critical Pathfinders

"Thank you for answering my question and providing such insightful information." - Jeanette M., caller on recent show

Visit http://www.arriive.com/arriive_liive.htm to learn more about this exciting, fun, and educational show.

__________________________________

Post by Scott Andrews, CEO of ARRiiVE Business Solutions.

Copyright © 2007 by ARRiiVE Business Solutions. All Rights Reserved. You may republish this article only if you publish in WHOLE with the COPYRIGHT and ALL ACTIVE LINKS intact.

Simple, easy, and entertaining: SUBSCRIBE to our feed.

Dec 5, 2007

Building A Powerful Team

Notice: Andrew Long, CEO of Critical Pathfinders joins Scott on the ARRiiVE: Innovations in Business RADIO SHOW today:

Show Topic: Building A Powerful Team
Time: Today at 2PM PST/5PM EST.
Phone Number: (724) 444-7444Talkcast ID: 37798

Web URL: http://www.talkshoe.com/talkshoe/web/talkCast.jsp?masterId=37798&cmd=tc

Building A Powerful Team Details: More than ever, employees are required to work as a team. Join Scott as he discusses the importance of a strong team and how to build one with the CEO of Critical Pathfinders, Andrew Long.

What you'll want to do:
1. Join TalkShoe. Download software 5 minutes prior so you can join in on the chat session.
2. Visit the URL: http://www.talkshoe.com/talkshoe/web/talkCast.jsp?masterId=37798&cmd=tc
3. Join us by calling: 724-444-7444 (enter i.d. 37798) or going to this page on the Web to Chat and Talk Live, or to hear the rebroadcast if you miss the show:

http://www.talkshoe.com/talkshoe/web/talkCast.jsp?masterId=37798&cmd=tc

See you there!
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Post by Scott Andrews, CEO of ARRiiVE Business Solutions.

ARRiiVE Business Solutions helps executives improve sales, launch products and services, and build dynamic, cross-functional collaborative teams. For more information, contact info (at)ARRiiVE (dot) com or call us at 1 (805) 459-6939.

Copyright © 2007 by ARRiiVE Business Solutions. All Rights Reserved. You may republish this article only if you publish in WHOLE with the COPYRIGHT and ALL ACTIVE LINKS intact.

I blog, I blog, so off to work I log: SUBSCRIBE to our feed to stay "in the know"...