The ARRiiVE: Innovations In Business Show is BACK!
Episode 76 - ARRiiVE Show - Rabbits, Deer & Elephants!
Mark your calendar:
When: July 29, 2009 at 5PM EST / 2PM PST (length 30 - 60 minutes)
It's back! Join Scott, CEO of the ARRiiVE Business Solutions, on the ARRiiVE: Innovations In Business Show, as he describes a way to make selling more fun through the concept of Rabbits, Deer, and Elephants he created from his Concepts of Selling sales training program.
About Scott: Scott is an author, speaker, and professional business development expert who is often called a master of the sales process, cold calling, and building sales teams. His background includes "Summit Club" levels of success with IBM/Lexmark, Data General, EMC2, DecisionOne, Sunterra (now Diamond Resorts), Worldmark by Wyndham, Elements Inc., and more. Scott currently helps organizations write business plans, build strategy, develop sales process, and launch products and services through a variety of marketing services. He also is the creator of the business and team models called Diamond-Circle and Sales Diamond models of business success.
How to Participate: Call (724) 444-7444, enter show 37798 # 1 #
Visit http://www.talkshoe.com/tc/37798 to participate online.
Look forward to seeing (hearing) you on the show!
________________________________________
Copyright © 1999-2009 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
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Jul 23, 2009
ARRiiVE Radio: Rabbits, Deer & Elephants
Oct 22, 2008
Fear of Loss - Innovations In Business Show
"Fear of Loss: The Savvy Entrepreneur, Part IV" on ARRiiVE: Innovations In Business Show
When: October 22, 2008 at 2:00 PM PST / 5:00 PM EST
Topic: "Fear of Loss: One of the Two Most Important Sales Motivators"
Host: Scott Andrews, CEO of ARRiiVE Business Solutions
Call In: Call in at (724)444-7444 and enter 37798 # 1 # Text chat online: http://www.talkshoe.com/tc/37798 to text questions or listen online.
Listen to the show live here now:
Details:
Visit http://www.talkshoe.com/tc/37798 To hear Scott Andrews, CEO of ARRiiVE Business solutions, discuss ways to use "fear of loss" increase your sales and grow more business today at 2PM PST / 5PM EST.
Some of the top companies in business use fear to sell their products. Why? Because people buy when they are afraid of losing something. The Insurance industry is known for using fear. Automobile tire companies, computer companies, and more. How can you use fear of loss as a motivator for your product or service? Dian in to learn ways you can dramatically improve your sales results, starting right now!
Don't miss this fun and educational call with Scott.
Scott Andrews' BIO:
Scott Andrews is a business professional with over twenty years' experience in executive management and sales positions with IBM/Lexmark, EMC2, Instantis, DecisionOne, BusinessLand, JWP, Data General, Instantis, Sunterra, Wyndham, and ARRiiVE Business Solutions. Through developing a "summit club" and "million dollar achiever" record of success throughout his career, Scott built a series of programs which empower people to grow their success. Scott is currently focused on helping organizations through marketing strategy, sales training, and business leadership coaching. Through AspireNow.com, Scott's articles help people in over 100 countries. He also has appeared on numerous radio programs, including KEST 1450 AM SF, CA Seeing Beyond Personal Growth Talk Radio, and is host of the ARRiiVE: Innovations In Business internet talk radio show.
Scott's programs include "Concepts of Selling" "Cold To Gold" and "The Keys To Discovering Your Purpose" and many of the articles Scott writes are posted to http://www.arriive.blogspot.com or http://www.aspirenow.blogspot.com. To book Scott to speak on your show or at your event, contact (805) 459-6939.
It's simple and easy to join - call (724) 444 -7444 enter 37798#1# to dial in or visit http://www.talkshoe.com/tc/37798 OR http://www.ARRiiVE.com (see radio show link) to visit online and/or text chat questions to Scott.
Sep 23, 2008
The 100 Most Productive Sales Forces with Greg Alexander on ARRiiVE Radio
Join us for the ARRiiVE: Innovations In Business Radio Show tomorrow on "The 100 Most Productive Sales Forces" with special guest, Greg Alexander of SalesBenchmarkIndex.com.
When: September 24, 2008 at 2:00 PM PST / 5:00 PM EST
Topic: "Learn how your sales force can become world class by using sales benchmarking to drive performance."
How to Participate:
Call (724) 444-7444, enter show 37798 # 1 #
Description:
Learn how the top sales forces in business today use sales benchmarking to maximize their success. In this talk, you'll gain an insight into sales analytics, benchmarking for both hiring and promoting, and other valuable tools to help you build a more productive sales team.
Greg Alexander's Bio:
Greg Alexander serves as CEO of Sales Benchmark Index, a leading strategic advisory firm that helps executives understand how well they are performing relative to a peer group and world class levels. SBI is differentiated through its use of empirical data, a repository of over 11,000 companies, 12 years of history, 19 industries and over 250 sales metrics. Through SBI's benchmarking services a company can deploy comparative data sets to identify improvement opportunities available through leveraging the best practices from world class sales forces. In 2004 Sales and Marketing Management Magazine named Greg Sales manager of the Year. In 2008, Mr. Alexander co-authored two books published by Portfolio -- Making The Number: How to Use Benchmarking to Drive Sales Performance and Topgrading for Sales: World-Class Methods to Interview, Hire, and Coach Top Sales Representatives.
Visit www.SalesBenchmarkIndex.com to download a copy of World Class 100 report to find out the world's top sales forces or call (888) 556-7338 for more information.
Call in - it's simple & easy, fun & educational to join the call and ask your questions!!
Listen in after the show:
Sep 3, 2008
The Importance of Being Different: The Savvy Entrepreneur Series, Part III
"Do Something Different: The Savvy Entrepreneur" on ARRiiVE: Innovations In Business Show
When: September 3, 2008 at 2:00 PM PST / 5:00 PM EST
Topic: "The Importance of Doing Something Different"
Host: Scott Andrews, CEO of ARRiiVE Business Solutions
Call In: Call in at (724)444-7444 and enter 37798 # 1 # Text chat online: http://www.talkshoe.com/tc/37798 to text questions or listen online.
Details:
Visit http://www.talkshoe.com/tc/37798 To hear Scott Andrews, CEO of ARRiiVE Business solutions, discuss ways to be different to increase your sales and grow more business today at 2PM PST / 5PM EST.
Stop butting your head against the wall and copying all your peers. Figure out why most companies succeed where others fail: by differentiating and offering a different look, product, or service, you can dramatically improve your sales results, starting right now! Don't miss this fun and educational call with Scott.
Show hosted by Scott Andrews, CEO of ARRiiVE Business Solutions (www.ARRiiVE.com)
It's simple and easy to join - call (724) 444 -7444 enter 37798#1# to dial in or visit http://www.talkshoe.com/tc/37798 OR http://www.ARRiiVE.com (see radio show link) to visit online and/or text chat questions to Scott.
Aug 27, 2008
The Power of Referrals on Innovations In Business Show
"The Power of Referrals" on ARRiiVE: Innovations In Business Show
When: August 27, 2008 at 2:00 PM PST / 5:00 PM EST
Topic: "The Power of Referrals"
Host: Scott Andrews, CEO of ARRiiVE Business Solutions
Call In: Call in at (724)444-7444 and enter 37798 # 1 # Text chat online: http://www.talkshoe.com/tc/37798 to text questions or listen online.
Details:
Visit http://www.talkshoe.com/tc/37798 To hear Scott Andrews, CEO of ARRiiVE Business solutions, discuss ways to increase your referrals and grow more business today at 2PM PST / 5PM EST.
Are you seeking ways to grow your business? Word-of-mouth has always been the most powerful way to grow a business. If you're seeking ways to grow your referrals, this is a show you won't want to miss:
In this show you'll receive:
- Better understanding of the power of referrals...increase your selling power.
- A simple and easy methodology to increase referrals... save time and hassle.
- Advanced ideas to improve referrals... start growing more traffic immediately.
Show hosted by Scott Andrews, CEO of ARRiiVE Business Solutions (www.ARRiiVE.com)
It's simple and easy to join - call (724) 444 -7444 enter 37798#1# to dial in or visit http://www.talkshoe.com/tc/37798 OR http://www.ARRiiVE.com (see radio show link) to visit online and/or text chat questions to Scott.
Aug 21, 2008
How To Guest On A Radio Show To Promote Your Business
Want to promote your business to a larger audience? Consider appearing on a radio show. Radio shows are fun, interactive, and an enjoyable way for the show listeners to engage with you and your topic.
My friend recently asked me how to prepare to be a guest on a radio show. It can be nerve-wracking, to say the least.
Here's my step-by-step guide on how to be more focused and highly successful when you appear on a radio show. When you follow my recommended these steps, you'll be professional guest and a welcome addition for any profession radio guest spot you might desire.
How To Guest On A Radio Show
1. Show Agreement. Make sure you know what you want to get out of the show, and what you can provide to the radio program audience. Try to tailor your talk slightly towards the show audience, as this matters to the host tremendously. Some traditional radio shows charge you to appear. Make sure you understand what you're getting before you agree to pay for the show. Many Internet radio shows are free, but they want you to bring your audience to their audience. Make sure you can promise this AND make sure you deliver your audience to the show by promoting it properly, too. This is as important as doing a good job on the show, to the host.
2. Choose an ENGAGING TOPIC. You may have done that in advance, as many hosts want to know your topic PRIOR to letting you on the show. So, these two may be interchangeable. I always find a humorous topic is helpful. Also, a topic of "How-to" can be good. Or something controversial. Try all three at once and really wow your audience!
To come up with your topic, pull from your background and what you want to promote the most, right now. If the host wants your background or a specific topic MORE than what you want to promote, don't worry about that. As long as you can tailor your talk to their topic, you'll then get a couple of chances to steer the talk towards what you want to promote during the show anyway. You could talk about losing weight. Maintaining optimum health. Talk about partnering with winners. Talk about being great. Talk about Living Your Dreams and then practical ways to do this. There are a lot of things you could talk about, with your experience. Pick one that excites you and you know people care about.
Well, a radio talk can be extemporaneous, where you answer 8 - 10 questions - write the Q's then the A's, then talk naturally.
OR
You can plan your talk like you'd plan a speech, where you write your Main POINT first. Then three to five sub-points. Under each sub-point, you'll have a joke, a story, a statistic, an anecdote, etc., that backs up your sub-point. Stories are powerful. From each point there is a transition. If you write it well, you'll give your interviewer the transitions, so they look smooth and professional. You want to build in BREAKS to allow your interviewer to ask you questions. Most interviewers will ask you something (or a few things) off your sheet, out of personal interest. This will prove you know your stuff, too. Those are my favorite moments in radio interviews. The difference between a radio show talk speech and in-person talk is that the HOST will say your intro. So, write the intro for them. YOU will say the conclusion, so make sure that you get to that BEFORE the end of the show and in the way YOU WANT. Many guests let the host do this and miss their moment to summarize!
3. Show Description. Make sure to write the description of the show, and the headline, using GOOD COPY. COPY is the key to people dialing in and listening to your show! If you are unsure how to write good copy, study other talks and how they promote themselves. If you need further help, contact a copywriter. I can help, as I've written a lot of copy in the past, too. In the description, you might list three bullets of what show listeners might be struggling with - and the benefit of what they'll take away. For example:
Weight loss problem/benefit:
Stop struggling with diets that never work.... find the one way to lose weight that truly works and will keep the weight off.
Success problem/benefit:
Tired of going from job to job, trying to earn a buck...get a system that guarantees your will be successful and create the wealth and happiness you desire!
Building affiliates:
Wondering which affiliate is best...learn how to choose an affiliate who will make you look better and put big bucks in your bank account.
Use good copy and your show will attract MORE guests!
4. Your BIO. Make sure to give the show host your 1-3 paragraph bio. Trust me, they won't use more than two large paragraphs, so don't give them anything more than that. Make sure your BIO relates to your topic and also highlights the great things you've done in your past. Drop key names, company names, or programs/books you've written, helped write or develop. For AspireNow, I've always said something like "Scott's programs at AspireNow.com help over 300,000 people from over 100 countries around the world." Find your numbers and multiply them and you might be surprised how many ways you can impress others! Your BIO must make you SHINE so don't be overly bashful or shy about your successes. Besides, the host is reading these things, not you.
5. Your Plug. The host wants to promote you and make you the star. Make it easy for them. Write two plug paragraphs with phone numbers, emails, URL etc. for the host to promote you and your business. Make it EASY for people to find and promote YOU and they WILL! Make each sentence a bullet. Use no more than 3 bullets for your plug.
6. Giveaway/Discount Freebie: Many guest speakers miss this opportunity, but the biggest reason many people will listen to a show is because you offer them a GIFT. It's like having a raffle at the end of a business meeting. After the raffle, people leave, but people WILL listen more when you offer a gift or giveaway. Pick something like a book, or discount on a training course, or if you've got the budget, something sexy like an iPod or FLIP Camera phone would certainly get me excited. Only do this for shows that have traffic of at least 40,000 people. Some hosts won't give you their traffic numbers, so choose how you gift wisely.
7. Pre-show Promotion: Prior to your appearance, make sure you promote your show 2 - 5 days prior to appearing on the show to your list via mail, email, social network updates, and so forth. Promote the show again electronically 1 hour prior to going on the air and you'll catch a good number of people in your network listening to the show. If you cannot do this, then at least let people know you're going on the air. The show host really CAN tell when you promote the show to your list and they really do CARE that you do so! They want to grow their audience as much as you want their exposure! Don't blow this step: it is the single most important thing you can do to grow your audience and secure future spots as a show guest on the same show.
8. Post-show promotion: After the show, if you have permission (I suggest you secure this in your agreement) to rebroadcast, you can convert your show to MP3 and then post it to a website, blog, email, newsletter, or as a thank you download for people who sign up for your list. It can be a valuable selling tool, too, so choose where you post it and how you post it wisely. If you need assistance with show placement, contact me. Don't blow this step, either. I've appreciated the traffic that continues to come to my radio shows from online posting of the show on other guest websites and newsletters. It DOES work, believe me. And, you'll be happy when someone hires you after listening to your radio show appearance, as has happened with several of my show guests!
9. Practice & Rehearse OUT LOUD: Make sure you practice your show out loud, and make sure you have time to cover your main points with the stories and everything you wish to share. Leave time for show commercials and the plugs, and then some. Make sure you SLOW your speech down and ENUNCIATE CLEARLY. Many people forget to do this. You want to speak to the lowest guest denominator, not the highest, so you will need to be slower and more clear than normal.
Appearing on a radio show is good exposure and a lot of fun. If you're considering being a guest on a show, can provide a list of traffic, and have an exciting topic, consider contacting me to appear on either AspireNow: Seriously Fun Self Help Show or ARRiiVE: Innovations In Business.
Good luck with your show and let me know if I can help!
________________________________________
Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
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Aug 18, 2008
Online OVERKILL: Go OFFLINE to Grow Customers, with Shel Horowitz on the ARRiiVE: Innovations In Business Show
This week on ARRiiVE: Innovations In Business Radio:
Shel Horowitz on Online Overkill! Go OFFLINE to build real relationships and more sales with Shel Horowitz on "Real World (offline) Marketing!"
Visit the ARRiiVE: Innovations in Business Show (http://www.talkshoe.com/tc/37798) at 2PM PST / 5PM EST on Wednesday, August 20th where Shel Horowitz discusses:
When: August 20 at 2PM PST or 5PM PST
Topic: Online Overkill! Go OFFLINE to build real relationships AND more sales.
Dial: (724)444-7444 enter 37798 # 1 # to call the show.
Online: Visit http://www.talkshoe.com/tc/37798 or
http://www.arriive.com/arriive_liive.htm to listen online.
Description: So many times we forget that people buy from people they feel they (1) know,
(2) trust, and (3) who inspire them in some way, shape, or form. Let's face it: the computer is a bit impersonal. Are you so wrapped up in all your social networks, email strategies, and other modern approaches that you've forgotten the old-school marketing methods
proven to work for the past 100 years?
There's a reason people use direct mail, telephones, and face-to-face marketing to sell products, even in 2008.
This is your chance to straighten up and fly right and get your real-world marketing act together!
Join Scott Andrews, CEO of ARRiiVE Business Solutions, as he interviews
Shel Horowitz, Author of Grassroots Marketing and Principled Profit,
for a special 45-minute show at ARRiiVE: Innovations In Business. It's
simple and easy to call in or listen during the show broadcast.
If you miss the show, visit http://www.ARRiiVE.com or listen here at:
Aug 13, 2008
Simple Product Launch on Innovations In Business
ARRiiVE: Innovations In Business Show featured "A Simple Approach To Product Launch" today (Wednesday, August 13) at 2PM PST - 5PM EST! (Miss the show? Scroll down for the UPDATE and RECORDING OF THIS KICK-ASS SHOW!)
Visit http://www.talkshoe.com/tc/37798 to hear me discuss a simple approach to e-mail marketing today (2PM PST) or call 724-444-7444 enter 37798#1# to call in.
Got a big idea but not sure where to start?
Are you struggling with product launch? In this call you'll receive:
- Knowing product launch is more than a big idea...get sure about what else to do.
- Getting solutions to "analysis by paralysis"...get off the dime and get something productive started.
- Feeling like an amateur in a daunting world... get professional advice from a guy who learned from the school of hard knocks (well, and a few books, too).
Show hosted by Scott Andrews, CEO of ARRiiVE Business Solutions (www.ARRiiVE.com)
It's simple and easy to join - call (724) 444 -7444 enter 37798#1# to dial in or visit http://www.talkshoe.com/tc/37798 OR http://www.ARRiiVE.com (see radio show link) to visit online and/or text chat questions to Scott.
UPDATE:
MISS THE SHOW? Shame on you! Hee hee hee... okay, seriously, you're in luck: this call might be worth thousands to you. I've saved it and made it easy to listen to - just click the player here:
Aug 4, 2008
Want to Guest on ARRiiVE: Innovations In Business?
We're seeking guests for the ARRiiVE: Innovations In Business RADIO SHOW.
The ARRiiVE: Innovations In Business Show details and examples:
Scott Andrews, CEO of ARRiiVE Business Solutions, hosts the show on Wednesdays at 2:00 PM PST. You can see other shows, where we’ve had guests like Michael Luckman, Guy Kawasaki, and others, at www.talkshoe.com/tc/37798. We don’t charge for the show; however, we DO request you promote to your list TWO times – once before we air and once AFTER we post the show online. ARRiiVE retains the copyright to the show although we do authorize complete show linkage or posting the green player on your site or blog.
ARRiiVE Show Agreement: You agree to appear on a 45 minute show on your scheduled date – up to an hour if we have a lot of questions at end of show.
There is no charge to appear on the ARRiiVE: Innovations In Business show at this time.
ARRiiVE.com retains copyright. You have right to rebroadcast show (in entirety) or post links to show at your blog, website, or newsletters. You authorize ARRiiVE: Innovations In Business or (AspireNow.com) to rebroadcast this show and to release a special promotion CD of the show, or segment of the show, for sale at a future date and time, at our discretion.
You agree to promote the show at least 1 day prior to the show and again after the show has been broadcast. This is one of our strategies for growing our show audience (cross-pollination!)
You agree to indemnify and hold harmless ARRiiVE Business Solutions, Scott Andrews, and the show producers for any perceived harm or actual harm or loss caused by appearing on this broadcast.
Obviously, it is our objective to make you a star and that is our approach to this show. Other show guests have received contracts, signings, and traffic as a result of appearing on the ARRiiVE show, and as the show grows that impact ought to continue. Some shows have been downloaded over 4,000 times in one month, so if a show “takes off” it can be quite beneficial to the guest.
Another benefit of the show is you will receive an MP3 “reusable audio” file that can be broadcast as a “thank you” or special feature on a site, newsletter, blog, and such.
You also agree to provide the following information at least 2 weeks prior to the show, so the host can properly prepare for your interview:
Topic: (preferably optimized for SEO as this will be a header broadcast over multiple RSS feeds)
Keywords for your topic:
Topic Description:
1 Short Paragraph Bio:
8 Q’s to ask you on the show and 8 probable responses so I can follow and interject at appropriate moments
Plug break: website, phone number, program you’d like me to plug – at least two plugs during the show
Special gifts: if you have any gifts, discounts, books, ebooks, or such you’d like to offer to our show’s guests or listeners
Keep it fun, make it a little controversial, and certainly entertaining and interesting, and you're certain to get booked again and again. Thanks and look forward to it!
ARRiiVE Business Solutions
http://www.ARRiiVE.com
Learn more about How To GUEST ON A RADIO SHOW to PROMOTE YOUR BUSINESS._____________________________________
Jul 30, 2008
Productivity Secrets on ARRiiVE: Innovations in Business Radio
Want to get more out of each day?
Fine-tune your efforts to realize objectives using "The 5 top productivity tips, including the 80/20 rule," on this episode of the ARRiiVE: Innovations In Business show!
When: 2:00 PM PST / 5:00 PM EST on July 30, 2008
Details: Dial in at 724-444-7444 (enter 37798# 1 #) to question Scott Andrews, CEO of ARRiiVE Business Solutions, or to listen to the show.
You can also text or download the show at http://www.talkshoe.com/tc/37798. It's simple and easy to join in - see you there!
The show is now recorded! Listen online:
________________________________________
Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
Jul 26, 2008
Are Blogs Better Than Websites, On ARRiiVE Radio
Recently at ARRiiVE: Innovation In Business Radio Show, CEO Scott Andrews discussed the topic: "Are Blogs Better Than Websites?"
Visit http://www.talkshoe.com/tc/37798 to listen to the show.
Jul 16, 2008
The Sales Process - Scott Andrews on ARRiiVE: Innovations In Business Talk Radio
Don't miss today's ARRiiVE: Innovations In Business radio show on "The Sales Process", where Scott Andrews, CEO of ARRiiVE Business Solutions is discussing how to sell, in elaborate detail.
July 16 - Wednesday - 2PM PST / 5PM EST
Dial in during the show: call (724)444-7444 enter 37798 # 1 # to call in and ask Scott questions.
To chat questions during the show or listen to the show, visit: http://www.talkshoe.com/tc/37798
NEW! Listen to the recording of the show here in this player:
Jul 9, 2008
Team Building Strategies with Andrew Long, CEO of Critical Pathfinders
Join us for the ARRiiVE: Innovations In Business Radio Show today on "Team Building Strategies" with special guest, Andrew Long, CEO of Critical Pathfinders:
When: July 9, 2008 at 2:00 PM PST / 5:00 PM EST
Topic: Team Building Strategies
How to Participate:
Call (724) 444-7444, enter show 37798 # 1 #
Visit http://www.talkshoe.com/tc/37798
Description:
Many companies recognize the importance of team building, especially in today's competitive labor market. Yet, most companies are highly inefficient in their approach to team building. Team Building expert, Andrew Long, shares some invaluable insights on team building to save your organization time and money. Andrew's company offers corporate adventure and training for corporate teams. Andrew's last show on team building was very informative and enjoyable - dial in: you'll kick yourself if you miss this one!
Call in - it's simple & easy, fun & educational to join the call and ask your questions!!
Listen Now:
Jun 11, 2008
Listen to the ARRiiVE Show
Check out the recent show I recorded at ARRiiVE: Innovations In Business Show on "Striking While The Fire Is Hot" and "The Power of a DROP" Two powerful sales techniques reviewed in one show!
To listen to the show, visit: http://www.talkshoe.com/tc/37798
Also, sign up for our blog news using the RSS or Email links in the top-right of this blog, and sign up for the AspireNow Newsletter to be kept informed about future show dates!
________________________________________
Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
May 5, 2008
Guy Kawasaki discusses Alltop.com on ARRiiVE Radio
Guy Kawasaki, Author, Entrepreneur, Venture Capitalist, discusses his new website "Alltop.com" on the ARRiiVE: Innovations In Business Show this week. This show promises to be highly informative and entertaining, so mark your calendar!
Show Time: May 7, 2008 2:00PM PST / 5:00 PM EST
Join in: Dial (724) 444-7444 Enter 37798 #Enter: 1 # or your Talkshoe PIN
To join from your computer (with LIVE CHAT)or listen after the show, visit: http://www.talkshoe.com/tc/37798
Notes: Join Scott, as he interviews Guy Kawasaki, former evangelist for the Macintosh Computer, and an author of many books, including The Art of the Start, a book ARRiiVE recommends highly. Hundreds of thousands of people follow and read Guy's blog (Google Page Rank PR7) and through his company, Nononina, he recently launched two powerful websites, Truemors and Alltop.
Guy Kawasaki is a founding partner and entrepreneur-in-residence at Garage Technology Ventures. He is also the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web. Previously, he was an Apple Fellow at Apple Computer, Inc. Guy is the author of eight books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
You won't want to miss this dynamic, educational, and fun guest.
Call in to join the show:Dial (724) 444-7444 Enter 37798 #Enter: 1 # or your Talkshoe PIN
To join from your computer (with LIVE CHAT)or listen after the show, visit: http://www.talkshoe.com/tc/37798
It's SIMPLE and EASY! See you (or hear you) there...
________________________________________
Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
Apr 30, 2008
How To Position Yourself As An Expert By Writing A Book, With Randy Peyser on ARRiiVE RADIO SHOW
Randy Peyser, CEO of Author One Stop, discusses "Book Appendectomies" to get the book inside of you out on the ARRiiVE: Innovations In Business Show.
Show Time: April 30, 2008 2:00PM PST / 5:00 PM EST
Notes: Join Scott, as he interviews Randy Peyser, CEO of Author One Stop, who discusses HOW TO POSITION YOURSELF AS AN EXPERT BY WRITING A BOOK.
Want to be perceived as being a top expert in your field? Writing a book is one of the quickest ways to solidify your reputation, gain credibility in the eyes of your potential clients, and make yourself stand out above your competition. Having a book will not only help you attract more clients, it will also help you to extend your visibility and build your brand. Your book will further open many new doors for you to obtain massive media exposure for your company, attract JV partners, and seamlessly get new prospects into your pipeline.
In this talk, publishing dynamo, Randy Peyser, will show you how to:
- Quickly write a powerful and easy-to-read book
- Choose a topic that reflects your expertise, but also addresses your audiences pressing need
- Use your book as a tool to upsell your more expensive services and products
- Complete your book when everything else in your life and business is taking priority
You won't want to miss this dynamic, educational, and fun guest.
Call in to join the show:
Dial (724) 444-7444 Enter 37798 #
Enter: 1 # or your Talkshoe PIN To join from your computer (with LIVE CHAT)
or listen after the show, visit: http://www.talkshoe.com/tc/37798
It's SIMPLE and EASY! See you (or hear you) there...
________________________________________
Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
Apr 23, 2008
Want To Host Your Own Radio Show?
I always wanted to host my own radio show. I got the itch when I appeared as a guest on the Seeing Beyond Show, with Bonnie Colleen.
Have you ever wanted to host your own radio show?
There are numerous ways to go about doing it, if you're interested.
The traditional way was people would approach a radio station that ran programming similar to the type of show they wanted to run. In order to host a show, you would meet with the station program director, and decide upon a time slot, cost, and time period to run the show. Typically, this could cost anywhere from $100 - $3,000 per show segment. It would then be up to the show host to find sponsors to pay for the show, or to get "syndicated" where the station found the sponsors for the host.
Old-school Radio on the AM/FM dial:
The upside of running a radio show this way is the show host station usually had high-end audio equipment for producing and recording a show. Therefore, the show quality is likely to be pretty high. The downside of running a radio show this way is that it might be difficult to guarantee you get a recording of the show. Or, it might be difficult to get control over certain aspects of the show (time slot, advertisers, etc.). Another challenge is that show station rates and formats can change suddenly and without warning, causing you to lose much of your following you have built. Last, you also lose the ability to people to hear your show or discover your show as easily via the Internet. This is still an exciting way to launch a radio show; however, you may have the drawback of (1) high cost, and (2) narrow audience limited to a specific geography.
Internet Radio
The new alternatives with hosting radio shows is the Podcasting approach. I like this approach very much, for several reasons: (1) People can download the show, and the show may be listed on your show guest websites, (2) Internet shows like TalkShoe Pay YOU rather than you paying them. Therefore, your investment is your time and energy. You could still sell sponsorships to the show, if you had a high enough following, and (3) You create a long-tail of RSS feeds through the show. Many shows on the internet that rank high on iTunes receive 500 guests per show. These shows are typically 1 hour in length and produced regularly on a set schedule.
If you're seeking to set up your own show, check out TalkShoe and also visit my own radio shows at ARRiiVE: Innovations In Business and the AspireNow: Seriously Fun Self-Help Show.
I'm available for consulting starting at $500 for anyone who wants help setting up their own show. I've got format, structure, and guest ideas that can help save you time and avoid wasted energy.
Have fun with your show, and please do subscribe to my shows, too!
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Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
Apr 22, 2008
Coaching Salespeople into Sales Champions, with Keith Rosen on ARRiiVE RADIO SHOW
Join Keith Rosen, on the ARRiiVE: Innovations In Business Show.
Show Time: April 23, 2008 2:00PM PST / 5:00 PM EST
Notes: Join Scott, Join Scott, as he interviews Sales Training expert Keith Rosen, who will be discussing Coaching Salespeople into Sales Champions from his book of the same name.
Executive sales coaching expert Keith Rosen is the president of Profit Builders and has just come out with a new book, “Coaching Sales People into Sales Champions” which helps managers better hire, develop, retain and motivate a team of top producers by developing their executive sales coaching skills; the missing discipline among leadership.
To reach Keith Rosen or for more information on Keith's best selling books or coaching programs to build your competitive edge, call 516-771-1444 or visit www.profitbuilders.com and http://www.coachingsalespoeple.com/ for more podcasts and videos. Email Keith at info@profitbuilders.com. Be sure to sign up for his free newsletter "The Winners Path."
Mark the date: you won't want to miss this dynamic, educational, and fun guest.
Call in to join the show:
Dial (724) 444-7444 Enter 37798 # Enter: 1 # or your Talkshoe PIN
To join from your computer (with LIVE CHAT) or listen after the show, visit: http://www.talkshoe.com/tc/37798
It's SIMPLE and EASY! See you (or hear you) there...
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Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
Apr 16, 2008
Why Titles Matter at ARRiiVE: Innovations In Business Radio Show
Scott Andrews, CEO of ARRiiVE Business Solutions, has been talking a bit lately on branding and Why Titles Matter for books, blogs, products, and more. It is amazing how many people labor away at a business without ever getting the title right. Are you launching a new product? Call in and talk about ideas for what title to give your idea, product, e-book, and more!
Join in at the ARRiiVE: Innovations In Business Radio Show today at 2PM PST / 5pM EST.
Call in to join the show:
Dial (724) 444-7444
Enter 37798 #
Enter: 1 # or your Talkshoe PIN
To Join from your computer (with LIVE CHAT!):
http://www.talkshoe.com/tc/37798
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Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
Mar 31, 2008
Why Don't Leaders Learn How To Speak?
Copyright © 1999-2008 by ARRiiVE Business Solutions. All Rights Reserved. SUBSCRIBE.
