Jun 5, 2008

How Bloggers Make Money On The Net

Have you been reading about bloggers making money online and thinking about jumping on the blog bandwagon?

Before you do, consider this:

Less than 1% of blogs make any significant money.

Okay, now that you know this, you might want to know what the successful bloggers do to break free from the pack of other bloggers and make more money.

How bloggers make money from web blogs:

1. Successful bloggers use a clean and simple design.

With a design that is easy to navigate and makes it easy to (a) subscribe, (b) follow, (c) read, and (d) drill down into articles, a blog is highly more likely to keep the visitors they attract longer and also draw more repeat visitors.

2. Successful bloggers provide high quality, original, and unique content.

If you're providing information on video cameras, you might provide a series of articles reviewing cameras. Other times, you can provide information comparing one type of camera to another. In other blog posts, you might highlight how people capture images using new techniques. You may engage bloggers by holding contests. You could request a guest post. Or, you might ask other people for feedback about an idea. The more interactive you make your blog, the higher the traffic you'll receive.

3. Successful bloggers publish consistently and often.

I've noticed that the most successful bloggers publish between 5 and 20 articles per week. That's a lot of writing. They are also consistent. I think there are ways to boost production twofold that won't take that much more time, by writing more reviews of books, technology, and techniques. We'll see how this technique pays off in the upcoming months.

4. Successful bloggers optimize by spreading the word.

You can spread the word for your blog by burning your feed to various feedburning engines. Another technique is to post into forums and other blogs, and link back to your blog. Last, you can also use technology, like blog rolls, or directories, like Stumble Upon, Digg, Blog Carnivals, Facebook and other means, to promote the traffic to your blog.

These are the tenements of the blogs I've seen that make money. Most bloggers don't get immediately success. The most successful blogs I've seen took months to build. Some of the best blogs took years before they took off. And, the rules of the game have changed. Many new blogs are taking longer to reach the tipping point because so many more people are blogging. Commit to a long-term strategy and follow your plan regularly, and your blog is much more likely to enable you to make money from your blog.

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