Jun 10, 2010

Teleseminars Grow Your Business

Using LOVE CALLS to grow your business

Bloggers: in case you've forgotten, not everyone who subscribes to a blog will always read that blog. In fact, up to 30% of the people who read your blog or other type of e-zine or newsletter may only read it once or twice. This is why I feel it is important to offer many different ways to market to your possible prospects.

Salespeople who only use the phone are limiting themselves as some people never return salespeople's phone call messages unless they've met IN PERSON first! So, make your contact in person.

Other people must touch. So, reach out and touch them.

Or, in some cases, people will dial into a teleseminar if they believe you're offering high quality content that will make a difference in their work, life, money, health, etc. I'm one of those people. Why? I'm AUDITORY! I LOVE teleseminars. Why? Because I can work on other things while they're talking, and if they then say something that catches my attention, I stop, pay attention, write down notes, or interject and ask them questions. I'm sure other businesspeople are the same way and listen in on calls with an ear cocked for quality content.

If the topic is really good, which some are, I don't multitask at all. In fact, in those cases, I'll open up Word and type a telescript of the notes as fast as I can while they're talking (with my audio muted, of course). I'm starting to outsource that kind of activity, but still will engage once in a while when the author or speaker is highly credible. I've also used teleseminars to great effect, along with my ARRiiVE: Innovations in Business Radio talk show which helps solidify and produce business relationships that are still beneficial months after the shows were recorded.

Many of you Internet Marketers who read this blog are seeking ways to explode your list to make more money. Well, in that case, let me recommend to you that you might consider ways to discover teleseminar secrets.

I'll be talking more about teleseminars, video seminars, webinars, and things like that in the months' ahead. In the meantime, check out this link about teleseminar secrets that still work. Not just for salespeople, but for bloggers, too.

One tip I'll leave you with: LOVE CALLS. When is the last time you held a call with some valuable information just to show the love to your clients? I just attended a "love call" today, where the marketer offered "Answers to 10 Most Popular Questions" in a teleseminar format. It was good, and he got a chance to plug his new program in the front, in the middle, and at the end of the call.

Insert your own call to action moments into your own teleseminars, and you'll see these telephone sales and marketing tools produce more success, over the long-term, than without them, for sure.

Use LOVE CALLS at least once a year - preferably a couple of times a year, to expand your business and thank those who've already bought from you. There are other secrets to teleseminars, too. Click the link for teleseminar secrets that still work and remind yourself why you ought to host a teleseminar, too.
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